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Marketing CV example together with a basic guide on how to write a Marketing CV, brought to you from CV-Shop free resources

Marketing CV candidate’s personality

Before applying for a job it is in your interest to make sure that your personality is suited to the specific role you have chosen, as your decision at this stage is likely to have a major influence on your level of work satisfaction and how long you stay in that industry or profession.

People who choose a career in marketing normally possess some of the following personality traits and skills.

 Self confident  Strong analytical skills
 Creative lateral thinker  Outstanding communicator
 Competitive mindset  Able to motivate and inspire

Marketing CV Example | CV-Shop How to Write a CV Guide

CV Shop Free Resources: You’re Name

Address Line 1, Address Line 2, Address Line 3, Postcode

Telephone + 44_________ Email: __________

Marketing Executive: experienced and forward looking with proven record Financial – Hospitality – Healthcare

Personal Profile

A personal profile is where you sell yourself. If you don’t know how to do this, or are not sure which keywords are best to use, speak to CV-Shop. We are happy to help.


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Area of Expertise

Your Marketing focused CV should bullet point your relevant key skills and areas of expertise. Below is a minimum number you should include. Bear in mind that every element of your CV needs to correspond with your area of special expertise. If it doesn't, leave it out!

  1. * Informed consumer insights
  2. * Problem solving
  3. * Business acumen
  4. * Accomplished digital media marketing
  5. * Qualitative and Quantitative research
  6. * Strategic insights
  7. * Budget management
  8. * Teamwork / leadership


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To be successful in marketing, strong interpersonal and analytical skills are vital. It is also important to budget effectively and to be able to lead and plan strategically. A thorough understanding of your company’s strategic and long-term goals is also critical.

Turn your job descriptions into impressive achievements:

Professional Experience & Significant Achievement

It is very important that the Professional Experience section of your Marketing CV shows a track record of achievement. Under each employer / position of your Marketing CV, include a brief paragraph that highlights your responsibilities (such as experience, sector, responsibilities, etc.). Then provide a bulleted list of your main achievements, and make sure they are meaningful to the potential employer reading your CV. If possible, include specific facts and figures. This will draw attention to your application.

Marketing CV achievement example:

Company A

Managed and directed all UK and European Marketing operations. Personally implemented new marketing direction for company including major focus on combined digital and telemarketing. This resulted in 31% growth in combined online and telephone orders on previous year and an increase of market share of 6%. Conducted in-depth analysis of competitor marketing strategies and introduced effective counter-strategies.

  • * Reduced marketing spend by 18%, while seeing a 31% increase in sales orders over the same period.
  • * Performed comprehensive market analyses and created revised forecasts for 2008 / 9.
  • * Managed HR for Marketing Division including recruitment and staff distribution.
  • * Built top-performing Marketing team from the ground up.
  • * Coached, trained and mentored junior colleagues to deliver outstanding personal performance and ensure career succession.

Education and Professional Development

A Marketing Executive CV Education and Professional development section would probably include but not limited to the following:

  • * Professional Certificate in Marketing
  • * Professional Diploma in Marketing
  • * Chartered Postgraduate Diploma in Marketing
  • * Diploma in Digital Marketing
  • * Diploma in Managing Digital Media
  • * CAM Diploma in Marketing Communications
  • * Certificate in Professional Sales Practice
  • * Advanced Certificate in Professional Sales Management Practice
  • * Intensive Diploma in Strategic Sales Practice
  • * MBA
  • Marketing Executive CV Example of Education and professional development

    CAM Diploma in Managing Digital Media (CIM) 2010

    Gained a thorough understanding of the principles of digital marketing and skills to undertake digital marketing planning including Search Engine Optimisation (SEO), Pay Per Click (PPC), online advertising, email marketing, viral marketing, online PR, affiliate marketing and social media.

    Personal Information

    The personal section of your Marketing CV should include hobbies and interests that show you have a social life so the prospective employer knows you have life experience as well as those interpersonal skills that money can’t buy.

  • * Interests & Pastimes:

  • So now you know how to write an Marketing CV. Bear in mind that a well written Marketing CV can place you in a position to negotiate on your remuneration package, while a badly written Marketing CV will not even get a response. Don’t be the jobseeker with a bad Marketing CV; you could be missing out on a rewarding and highly paid career. Let CV-Shop write your Marketing CV today.

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